Concept

Shopping is one of the most vivid form of community activity, which dates back to the ages of caves and stones.

By whatever name it has been known, shopping has always played a pivotal role in changing the face of society, its choices and habits.

Shopping in Delhi dates back to the era of Mughals when the same took place amidst the hustle and bustle of the narrow streets of Balli Maran and around the glitters of Chandni Chowk.

After Independence, the growth of Delhi was characterized by Delhi being recognized as the as the political hub growth of population and conglomeration of people from all sectors of India demanded that the Delhi market being categorized into sectoral modes like Sarojini Nagar, Lajpat Nagar, and Gandhi Nagar Markets etc.

With the government opening up the economy in the early 90s, Indian market got fresh impetuous. Integration of shopping hubs led to shops being converted into Plazas, and finally in the fast decade the new shopping extravaganza “The Mall” was unleashed.

Parsvnath Malls Win – Win Situation for both Developer & Retailer

Parsvnath Developers are particularly well poised to partake in the emerging scenario because of their new B.O.T arrangement with the Metro Rail Corporation (a Government Undertaking) envisages construction of eight malls along the railway tracks ndash; in areas that are essentially inhabited by the economically weaker sections of society. Experience has shown that with the passage of time the shopping habits of Indian people are changing across the entire universe of customers and not only the Malls but also organized Bazaars (with built areas below half a million square feet) are proving to be an unqualified success. When a customer can get his branded requirements nearer home in the comfort of an air conditioned environment and that too at prices comparable with the local shop keeper, where is the need for him go elsewhere!

• Large captive market
• Convenience of shopping
• Guaranteed footfalls
• Strategic location
• Excellent returns resulting in short pay back period
• Lower project outlays

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